Founded in Toronto in 2010 and soon after expanded to Tehran, Studio Abbasi was established by Majid Abbasi, its founder and design director. With nearly two decades of experience serving both domestic and international clients, the studio has recently rebranded as Studio Abbasi Design Associates (SA/DA) to reflect its broader scope and growing network of collaborators across disciplines, including UX design, environmental graphics, and editorial publishing.

SA/DA specializes in brand visual identity, packaging, editorial and book design, wayfinding systems and signage, and branded digital assets. Under the creative direction of Abbasi — a member of Alliance Graphique Internationale (AGI) and the Iranian Graphic Designers Society (IGDS) — the studio continues to push boundaries, delivering results that align with clients’ goals through exceptional design, time management, and service.

We translate ideas into powerful visual narratives, bringing clarity and creativity to every touchpoint. Our approach is rooted in the belief that design is not just a service — it’s a strategic tool for building business value and lasting impact.

What We Do

In SA/DA, we help businesses communicate clearly and make lasting impressions through thoughtful, strategic design. Many companies underestimate the financial and social value of design — a disconnect we aim to bridge by crafting compelling brand experiences tailored to each client’s unique identity. Our areas of expertise include:

– Visual Identity & Branding

Crafting unique identities and comprehensive brand guidelines that resonate with audiences, elevate brand presence, and are thoughtfully aligned with each client’s goals and vision.

– Brand Packaging

Designing packaging that’s not only functional and protective but visually striking and memorable.

– Environmental Graphics

Creating bilingual signage, wayfinding systems, and environmental graphics that are both intuitive and visually engaging.

– Editorial & Publication

Designing print materials and publications—including books, editorial layouts, catalogues, and brochures—that are both aesthetically rich and narratively compelling.

– Digital Media

Designing digital assets—from interactive and accessible PDF publications to UI/UX design and iconography—that help brands communicate clearly and engage audiences across platforms.

– Branded Music

Creating sonic identities and original compositions that complement visual design, express brand personality, and build emotional resonance across platforms.