Arta Home is a Vancouver-based partnership that is designed for, providing construction and development services, from initial building and construction to renovation and interior design. As part of this project, various design elements were created, including the logo, color standards, type and typography guidelines, web design, and a set of stationery materials.
The logo directly communicates a bold brand identity, mirroring the universal form of a home through a typographical solution. The home’s shape invokes feelings of comfort and security, enveloping inhabitants in a warm and inviting embrace. The identity and touchpoints employ the Futura typeface consistently, while a combination of the initial letters has been utilized to craft a simplified representation of the home’s façade.
The home’s shape invokes feelings of comfort and security, enveloping inhabitants in a warm and inviting embrace.
