Beriim (pronounced ber.eem) translates to “Let’s go!” in Persian, carrying an enthusiastic invitation to explore Iran together. As an online platform, Beriim offers comprehensive travel information and facilitates bookings for tours, accommodation, and activities across the country.Beriim ensures diverse and exciting adventures, from discovering the wonders of Persepolis to skiing in Dizin. Beyond these experiences, Beriim passionately shares the beauty of Iran’s landscapes, rich history, delectable cuisine, and the hospitality of its people with the world.
The visual solution aimed to showcase these aspects of art, culture, architecture, and landscapes across the country.
Nestled between majestic mountains and bordered by vast deserts, Iran’s breathtaking landscape, ancient ruins, and intricate architecture eloquently reflect its rich history. The tapestry of vibrant bazaars, bustling cities, and serene oases creates a vivid contrast, inviting travellers to explore hidden gems and embrace the allure of a land steeped in both history and natural splendor. The visual solution aimed to showcase these aspects of art, culture, architecture, and landscapes across the country. A series of icons was meticulously designed, capturing the transparent, bright, and colorful essence of Pasargad, Azadi Square, Marlik cow, the Lotus of Persepolis, Aali Qapu Palace, and Jameh Mosque of Yazd. The entire visual identity is bilingual and dynamic, with the logo adapting horizontally based on six distinct expressive shapes of the icons. Given Beriim’s digital platform, the website was crafted with a colorful and imagery-rich approach.
