Cheshmak Facial Tissues was established the 1970s, rising to market leadership in the 1990s. Collaborating closely with the cellulose industry, Cheshmak plays a pivotal role in crafting everyday essentials, notably Facial Tissues. By harnessing plant-based sources such as wood pulp, cellulose undergoes a transformative process, resulting in the creation of soft, absorbent, and environmentally friendly materials that define the exceptional quality and comfort of products. This meticulous process underscores the industry’s unwavering commitment to sustainability and its ability to adapt to the evolving needs of global consumers.
I drew inspiration from the delicate narcissus flower for my initial design of Cheshmak facial tissue packaging. The goal was to capture the essence of freshness, beauty, and the abundance of nature, infusing these qualities into every home through our packaging. This concept transcended the confines of a single standard box, flourishing into a versatile range of sizes and functions, resulting in three distinct box designs with varying volumes. Moreover, we extended this concept to our towels and toilet paper rolls. Later, I explored a multitude of options, including textiles with intricate patterns and other floral motifs, ensuring that our packaging not only encapsulates the essence of freshness, beauty, and the flourishing of nature but also offers a diverse and appealing array of choices for our customers.
This concept transcended the confines of a single standard box, flourishing into a versatile range of sizes and functions, resulting in three distinct box designs with varying volumes.
